THE AGENCY
The Hills Agency is the first marketing agency fully dedicated to Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). We help brands secure AI visibility in the new era of AI search engines like ChatGPT, Perplexity, Gemini, Grok, Copilot, and more.
Who we are
Founded by Darrell MBOW and Ishaq CISSE, we combine elite brand strategy, AI visibility in search (AEO & GEO), and an unwavering standard of excellence to take you where few ever reach and keep you there.
Traditional SEO is no longer enough. Users don’t just “Google it” anymore. They ask AI engines like ChatGPT, Perplexity, Gemini, Claude, and Copilot. If your brand isn’t in those answers, you don’t exist.
Years of combined expertise
Brands boosted in AI results
Top-ranked answers delivered
THE HIGHER YOU CLIMB…
…THE FEWER BRANDS YOU MEET.
Our founders’ track record speaks at the highest level, driving measurable success for world-class names:
Accor
Raffles
Orient Express
Vogue
GQ
Rolls-Royce
Universal Music
Air Jordan
Paris Saint-Germain
PwC
Rothschild
…and the French Government.
With their expertise featured in leading media including Forbes and other international outlets.
Our mission: AI Visibility
Put your brand at the top of AI-generated answers.
We help businesses in luxury, SaaS, healthcare, finance, and hospitality build digital authority that AI engines recognize, cite, and recommend.
What we do
We design strategies that make your brand:
- Findable (SEO – classic search visibility).
- Answerable (AEO – optimized for AI to select your brand).
- Recommended (GEO – cited and trusted by AI engines).
Our methodology includes:
- AI footprint audits across ChatGPT, Perplexity, Gemini, and more.
- Entity optimization & schema strategies.
- Content built for AI parsing with semantic depth.
- Dashboards to monitor your share of AI answers.
We believe the future of search is AI-driven answers, not search pages. Our vision is to help ambitious brands secure their place now and stay there
Get your brand seen on
Reach millions daily who use AI
to discover trusted brands they love.
FAQ – The Hills Agency
What makes The Hills Agency unique?
We are the first agency fully dedicated to GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization). Our sole focus is making your brand the trusted answer in AI search engines like ChatGPT, Gemini, Perplexity, and Bing Copilot.
What is Generative Engine Optimization (GEO)?
Generative Engine Optimization (GEO) is the process of making your brand the preferred source for AI search engines like ChatGPT, Gemini, Perplexity, and Copilot. We structure your content, authority, and digital footprint so AI platforms consistently choose you as the top answer.
How is GEO different from traditional SEO?
SEO focuses on ranking high in Google search results. GEO focuses on ranking inside AI-generated answers. With AI, users often don’t see a list of links, they see one direct response. GEO ensures your brand is part of that answer, every time.
How long does it take to see results with GEO and AEO?
Unlike instant ads, GEO and AEO are strategic, long-term plays. Most brands start seeing measurable gains in AI visibility within 3–6 months, with compounding results over time.
Which AI platforms do you optimize for?
We optimize for leading AI search engines, including ChatGPT, Gemini, Perplexity, Grok, Claude, Copilot, and emerging platforms that influence how users get answers online.
Can GEO work for any industry?
Yes. We’ve applied GEO strategies to luxury brands, hospitality, automotive, fashion, finance, and government sectors. The core principles work across industries, we just tailor the roadmap to your market.
How do you measure AI visibility?
We use AI-specific tracking tools to monitor mentions, citations, and positioning inside AI-generated results. You’ll get regular reports showing exactly where and how your brand appears.
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LET'S PUT YOU ON TOP
We help brands lead in AI search with strategies built on research, precision, and measurable results.
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